NEWS FROM THE LAB - Monday, December 13, 2004

Lots of people find spam useful Posted by Mikko @ 13:21 GMT

Lots of people find spam useful. Since they are buying the products advertised in spam.

This is according to a new report from Forrester research, commissioned by the BSA. The survey found that 41% of Americans had purchased something via spam. The same percentage for France was 48% and for Brazilians, 66%!

Spam works because people by from spammers.

People, stop buying from spammers.

More data on the study from BSA.

Image Copyright 2004 Forrester Research and BSA